the souchi story

Wednesday, October 6, 2010

Souchi Spring 2011 at Portland Fashion Week


We are so excited to be featured in the finale fashion show of Portland Fashion Week on Sunday October 10th! Buy your ticket here, and then bring the stub to souchi and you'll get 20% off your purchase that day.

We're so excited we thought it was time to make Suzi the focus of a blog post. Here's the scoop on PFW, what you'll see if you come to the fashion show, and why we're so honored to be a part of it.

How did souchi get picked to be a part of PFW 2010?
pfw organizer and founder, chris cone, who has been a souchi supporter since i moved here six years ago, approached me over the summer. he is a wonderful man with a love of fashion and a desire to showcase the cool stuff happening in portland fashion. of course, i had to say yes.
The theme of PFW this year is eco-fashion. What makes souchi an eco-friendly line?
all of souchi's pieces are hand loomed with yarns chosen from the finest mills in the world. we work with mills who are growing their eco practices, in hopes that we can all move in the direction of becoming more eco friendly. at the souchi studio we strive for zero waste by re-using yarns or re-creating accessories with damaged pieces that can be used for finishes, labels, etc.
You are showing your spring 2011 collection in the PFW Finale Fashion Show. Can you describe the collection for us? What colors/yarns will be featured? 
The show will feature 23 souchi looks. the emphasis will be on a new silk yarn (so excited about this!!), bamboo, organic cotton, and super fine cashmere. the collection starts subtle and muted, then explodes into pops of vibrant color and then.... back to black :)
What was your inspiration for spring 2011?
travel! i only travel (for fun!) with one carry on bag whether for 3 days or 3 weeks! this spring, i designed capsule collections of each yarn: a silk vacation group, a bamboo group, etc.
each yarn has everything you need to take you from day to night while traveling, leaving you with plenty of room for shoes and accessories and space for new items found on your travels.

What are you wearing to the event?
Ahhhh, hopefully i will be wearing either the madame butterfly or my favorite lydia dress with some fantatic pair of shoes....LOVE them both
What happens after the show?
sleep! perhaps first a glass of champagne and congratulating other designers.

1 comment:

Anne said...

REALLY WISH I COULD COME!